legal document which explains how we use the information we collect about you,
how you can instruct us if you prefer to limit the use of that information and
forms part of our Terms and Conditions, which should be read together with this document.
activities of maHeart.com is a website with the following features: email,
chat, noticeboard, forum, blog, games, friends, video player, gifts,
guestbook. You can access our website
home page and browse a limited number of pages on our website without
disclosing your persona data.
information we collect and how we use it
Registering on our website is optional. If you choose not to register, you can browse
a limited number of pages on our website but you will not be able to use the
enhanced functionality and services our website offers.
When you register for our service we ask to know your name, city,
country, gender, e-mail address, birthday, family status, children, religion,
ethnicity, height, body type, eye colour, hair colour, zodiac sign, education,
occupation, whether you smoke, drink alcohol, in addition to asking for your
credit card details.
We gather this information to
allow us to process your registration, process any orders you may make, and for
the technical administration of our website. The relevant information is then
used by us, our agents and sub-contractors to communicate with you on any matter
relating to the conduct of your account and the provision of the service in
may also use aggregate information and statistics for the purposes of
monitoring website usage in order to help us develop the website and our
services and may provide such aggregate information to third parties. These
statistics will not include information that can be used to identify any
we will not share your information with third parties, we may want to provide
you with information about special features of our website or any other service
or products we think may be of interest to you. If you would rather not receive
this information, please send a blank e-mail message to firstname.lastname@example.org.
sometimes collect anonymous information from visits to our site to help us
provide better customer service. For example, we keep track of the domains from
which people visit and we also measure visitor activity on our website, but we
do so in ways that keep the information anonymous. We use the information that
we collect to measure the number of visitors to the different areas of our
site, and to help us make our site more useful to visitors. This includes
analysing these logs periodically to measure the traffic through our servers,
the number of pages visited and the level of demand for pages and topics of
interest. The logs may be preserved indefinitely and used at any time and in
any way to prevent security breaches and to ensure the integrity of the data on
Also, when we collect personal data from
you in connection with a transaction we may extract some information about that
transaction in an anonymous format and combine it with other anonymous
This anonymous information is used and
analysed only at an aggregate level to help us understand trends and patterns.
None of this information is reviewed at an individual level. If you do not want
your transaction details used in this manner, you can either disable your
cookies or opt-out at the order or request stage.
We use a small
text file known as a “cookie” in order to collect the login and password
details of a user who selects the “Remember Me” box on the login page so that
we can identify the user and so that it does not have to be re-entered at each
new visit. The following information is stored in the cookies:
(a) member nickname
(b) member password
(c) security code
(d) session id
(e) background colour
This cookie may
be downloaded to your computer when you use our website. This option can be turned off by unselecting
the box on the login page. Most internet
browsers also allow the option to turn off or limit the transfer of cookies
from a website. If you do not allow
cookies to be used by us, then your experience of our website may be not be
enhanced. To find out more about cookies, we recommend you look at the Cookies
section of the Interactive Advertising Bureau website on the following link http://www.allaboutcookies.org/.
We also use
Google Analytics to automatically collect and store anonymous information about
the use of our website. More information
about the data Google collects can be found by visiting http://www.google.com/analytics/.
3 How we protect your information
website uses various security measures including anti-virus software and SSL
certification, the internet is not a secure medium. However we aim to keep your
information confidential and have put in place various security procedures as
set out in this policy and internally in order to protect the security of our
users data particularly from unauthorised access, improper use or disclosure,
unauthorised modification and unlawful destruction or accidental loss.
user remains responsible for safeguarding their own security by ensuring their
account details are not shared with anyone, that they log off or exit from
maHeart.com when not using our website and by keeping his/her password
secret. Please note that our website
enables you to communicate with other visitors or to post information which may
be accessed by others. When you do so,
other visitors may collect data about you.
We are not responsible for the data collected by other users about you.
4 Sale of business
If this business
is sold or integrated with another business your details may be disclosed to
our advisers and any prospective purchasers and their advisers and will be
passed on to the new owners of the business.
5 Updating your details
If any of the
information that you have provided to maHeart.com changes, for example if you
change your e-mail address, name or payment details or if you wish to cancel
your registration, please let us know the correct details by sending an e-mail
to email@example.com or by sending a letter to maHeart, PO Box 3504, Barnet,
London EN5 9JS.
We will keep
your personal data only as long as is necessary for the purposes to which you
required by applicable law, and then we will delete it.
6 Your consent
submitting your information you consent to the use of that information as set
this page, and may place notices on other pages of the website, so that you may
be aware of the information we collect and how we use it at all times. We will
also e-mail you should we make any changes so that you may consent to our use
of your information in that way. Continued use of the service will signify that
you agree to any such changes.
to the global nature of the Internet infrastructure, the information you
provide may be transferred in transit to countries outside the European
Economic Area that do not have similar protections in place regarding your data
and its use as set out in this policy. However, we have taken the steps
outlined above to try to improve the security of your information. By
submitting your information you consent to these transfers.
7 Third Party Websites
There are links
on our website to third party websites and features on our website such as
games which are not operated by us. We
are not responsible for the privacy practice, policy or content of third party
websites or features which may appear on our website.
Any changes to
changes to our Terms and Conditions.
9. Privacy Support
We welcome your
with any queries or comments please send an e-mail to firstname.lastname@example.org or write to us by post at maHeart,
PO Box 3504,
Barnet, London EN5 9JS.
Upon request, we
will provide you with a readable copy of the personal data which we keep about
you within 45 working days, although we may require proof of your identity in
advance. Any such personal data access
requests are subject to a charge of £25.00. We reserve the right to refuse to
provide our visitors with a copy of their personal data if they are not able to
prove their identity to us, but will give reasons for our refusal. We do, however,
allow you to challenge our decision to refuse to provide you with a copy of
your personal data.
We allow you to
challenge the data that we hold about you and, where appropriate, you have the
data erased, rectified or amended or completed.
Protection Law and Information
the trading name of D. Karvovskis, who is also our Data Controller. You can
also read more about data protection laws by visiting the Information
Commissioner's website at http://www.ico.gov.uk, where you can also view our Data
Protection Notification (Registration Number Z1832791).
We may be
required by law to comply with a request to disclose to third parties such
users personal information as we hold. We reserve the right to make such
Policy was last updated on [10 July 2009].